Product Data Management
Increase productivity by getting total control over all your product data.

We help our customers transform product data from operational necessities to strategic assets. With total control over any and all aspects of your product data and SKUS, across systems and repositories, organisational efficiency as well as conversion rates will increase.

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What we do it in Product Data Management

Not your regular PDM consultant.

Customers, businesses, and marketing processes are demanding more from product data as the number of channels increase, and this demand is generating the need for more robust and strategic approach to product data management

At eClerx Digital we take a holistic approach to Product Data Management. We don't just structure, classify, standardize and centralise product data we curate it, enrich it, match, map, process, analyse, optimise and govern product data, as well as product content, attributes and collaterals. And we do it at scale, at speed, and always with measurable business impact.

Structuring Curating & Enriching
Standardizing Processing & Analyzing
Classifying Matching & Mapping
Centralizing Optimizing & Governing

How we do it in Product Data Management

Supporting omnichannel marketers

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1. Data profiling, reporting & Analysis

Evaluate decisions and answer questions with actionable insights derived from data-led discovery and data mining.

2. Data enrichment and attribution

An efficient process to scale, grow, and enable merchandizing initiatives for an enhanced experience.

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3. Data cleansing & standardization

A holistic approach to data cleansing addresses completeness, accuracy, consistency, and uniformity, resulting in a better customer experience and higher conversions.

4. Data quality, stewardship & governance

Leverage the full value and potential of your data with our multi-domain expertise throughout the data lifecycle.

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5. Product & SKU life cycle management

Upstream product data converging with online data is a definable, repeatable, and scalable process that we can streamline for significant savings.

The eClerx X-factor

- our people

With 21 years in the business of marketing technology we've learned a thing or two. And while we've always been on the leading edge of remarkable technological developments, we know from experience that what matters most is people.

That's why we always offer our customers to be onshore, close at hand. And that's why every business agreement or project we deliver is customized for maximum agility and flexibility. This overall approach allows individuals and teams to quickly adapt to changing circumstances and requirements, and more importantly, it invariably leads to better business outcomes.

Devesh Nanda
Client engagement manager,
eClerx Digital

Delivering superior customer experiences and better business outcomes

Three main drivers stand out in our capability to deliver state-of-the-art services and projects to our customers around the world in a variety of industries. Though each component on their own is not unique to the business, we dare say that the

Our driving service components and accelerators:

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Tech and Tools

Through 20+ proprietary technologies, automations and integrations, we can cost- efficiently improve productivity, optimize processes and increase conversion rates. Learn more about our Tech & Tools.

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Operational capabilities

We offer broad and deep operational capabilities by our documented domain experience and all-around tech skill-set. And, opf course, the vast operational capacity in manpower to back it up.

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Experts & advisory

With 100+ in-market- and industry consultant subject-matter experts and senior advisory consultants we can assist in both strategic and tactical aspects of campaign management across all channels.

"A true competitive advantage is gained when a well-constructed Product Data Management practice is employed, evidenced by improved website search and navigation, effective merchandising, quicker time-to-market, and differentiation in the user experience. Our team is experienced across various industries from product line management and data engineering to master data management and product catalog and SKU setup."

Mangesh Mehetare
Associate Principal in Digital Operations, MDM

Get in touch

Learn more about how we can help you leverage your data in the Industry and manufacturing space.

Ready to accelerate
your digital growth?

VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO
VANCOUVER SAN FRANCISCO FAYETTEVILLE PHILADELPHIA NEW YORK TORONTO BOSTON ATLANTA AMSTERDAM HAMBURG MILAN VERONA LONDON DUBLIN PARIS CHANDIGARH GURUGRAM MUMBAI PUNE COIMBATORE MANILA PHUKET SINGAPORE SYDNEY MELBOURNE CHICAGO